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HOWTO: How to Use Newly Released Pinterest Business Pages

December 14, 2012

From the blog:

How to Use Newly Released Pinterest Business Pages « HECKENKEMPER

Pinterest hit the social networking scene this past year and has quickly become a platform that is showing great promise and meteoric rise in both number of users and time spent on site. It’s ease of use, powerful visual imagery and seamless tie ins to Facebook and Twitter have shown it’s one that should not be ignored. Pinterest started off with a very high percentage of female users in the 20-30′s demographic, the last 6 months have shown an equalizing trend with more and more male users and now the fastest growing segment of users are in fact corporate/business pages. We saw pages going up dedicated specifically for brands and many small business owners created boards for their business within their personal accounts. November 2012 Pinterest released their Business Pages that offer enhanced options including a verification badge similar to what you have seen on Facebook or Twitter, giving an authenticity to accounts. Business pages also offer buttons and widgets to be used on your company website. Let’s take a closer look on how to set up your business page or how to convert your existing account to a business page.

Demo Websites

To help you vizualize what your new website may look like, we've prepared different "template" websites with mock content.

Company Website

Typical pages for a business include: About Us, Products, Services, Customers, Contacts.
View Demo

Society Website

Typical pages for a non-profit society include: About Us, Officers, Programs, Meetings, Photo Gallery, Contacts.
View Demo

Portfolio Website

Typical pages for a portfolio include: Photo Gallery, About Me, Contacts.
View Demo

Event Website

Typical pages for an event include: General Information, Registration and Travel, Accommodations, Agenda/Program, Pricing, Contacts.
View Demo

Keep in mind, these are samples; your actual website will have your own branding (logo), content (text and images), and menu structure.

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